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"Ideas
without action are worthless"
-- Harvey Mackay
| New Marketing Technology - Part I |
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We use cell phones, faxes, and web
pages. We do Facebook, Plaxo and LinkedIn, and
"get" blogs, RSS, and podcasting. Coming up next on
the horizon:
widgets, social feeds, data portability,
mashups and open mobile. Anyone have an
aspirin?
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| How the West Was Won! |
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Your wardrobe today comes to you courtesy of a clever
gent who found himself drowning in blue ink about 70
years ago. And in one year, thanks to
him, this one
company used
enough orange thread in a year to go to the moon and
back 18
times.
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| Watching Your Language |
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There's a tendency in today's marketplace to use foul
language in marketing materials. Our own Mr.
Marketing provides some insight into when it's
appropriate to curse and when to avoid it. He shares his darned good ideas
with you here.
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| New Marketing Technology - Part II |
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Scientists have developed an
electricity-generating fabric. In the carpet
footsteps will generate power to light your company's
signs and displays. If woven into a T-shirt, the wearer
breathing could generate enough power to
light up the logo on his chest.
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Want Free Advice?
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